Pricing

Automatically Track the Dollar Value of Your Pro Bono Work and Scholarships

By Kelly Diels / April 10, 2022 /

Business Tip for Culture Makers #409: Track Your Culture-Making Metrics and Quantify the Value of Your Pro Bono Work A lot of our effort and work is invisible — sometimes,…

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“How Do I Price for Affordability?” and “How Do I Make My Prices More Accessible?” are The Wrong Questions

By Kelly Diels / March 16, 2022 /

The only right answer to those questions is “lower your prices”, which can be a disaster for under-earning and start-up entrepreneurs — yet doesn’t necessarily create more economic justice. And…

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FLEB Marketing Tactic #4 Predatory Payment Plans

By Kelly Diels / July 13, 2020 /

There’s nothing empowering about a 30% finance fee for the people least able to afford your rates.⁠ Predatory payment plans are financial injustice.⁠⠀

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Business Tip for Culture Makers 611: Stop Charging Extra for Payment Plans and Do This Instead

By Kelly Diels / June 11, 2020 /

In this Business Tip for Culture Makers, you’ll learn that building consent into your email marketing is a culture making power move that is also good for business.

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Business Tip for Culture Makers #220: Leverage Your Line Items (Software, Apps, Digital Marketing Tools)

By Kelly Diels / February 20, 2019 /

Culture-making Marketing is about our business practices. We can invest in our own communities by selecting apps founded by people with non-dominant identities.

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The Wealthy Feminist

By Kelly Diels / August 19, 2017 / Comments Off on The Wealthy Feminist

When Gloria Steinem got a million dollar book deal, was it too much? Does Oprah have too much money? Should Shonda Rhimes get paid less? Is it possible to be a wealthy feminist?

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Business Tip for Culture Makers #626: Reconsider Your Payment Plans because Charging Extra for Payment Plans Can Be Exploitative

By Kelly Diels / June 26, 2016 /

I’m looking around at our empowerment spaces at the payment plans being offered and I’m seeing some arguably predatory practices.

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Five Egregious Internet Marketing No-Nos

By Kelly Diels / March 7, 2016 /

Refuse to perpetuate or replicate in your marketing + sales funnels the authoritarian, predatory and abusive dynamics you want to disrupt in the world.

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